IE Brown Executive MBA

Carl Kock

Professor of Competitive and Corporate Strategy
Madrid, Spain


Whether it is how to encourage managers to act on climate change in their industry or the extent to which the financial markets drive companies to implement strategic change, Carl Joachim Kock is fascinated by cause and effect.

In the case of the financial markets, Professor Kock believes the impact of stock prices on companies and industries is a field of management that few have studied. He finds that stock prices play an important role in affecting companies’ behavior, particularly when it comes to their investment strategies. “And this influence may not necessarily be beneficial,” he says. “Financial markets give a value to companies’ strategies, but it’s just a belief they hold, and they may be wrong, whereas a customer buying something is real feedback.”